Xision helped Deloitte’s Legal Department with their event named: Artificial Original: How AI and Legal work together. AI is an important strategic topic, and therefore they presented different AI services during their flagship event in Amsterdam. Xision supported Deloitte with presenting their AI services in an innovative way, and also played a role in the house style of the event.
Deloitte Legal’s AI Event
Deloitte Legal proudly organised a cool event on November 23, where they explored how AI is changing the legal world. People at the event learned about AI, checked out Deloitte’s AI tools, and talked about how to deal with challenges.
How Xision Helped the Event
- Thinking Together: Xision had conversations with product owners and broader stakeholders, to get a clear picture of the services and event. This resulted in a brandstyle and story
- Marketing campaign: The marketing campaign consisted about AI generated content, personalised made animations, interview/video portraits, a launch video and aftermovie.
- Branding style: The goal was to show that Deloitte is a frontrunner on this AI topic, and therefore it was important to show a mix of the innovative power (AI tools), the faces behind the tooling (expertise) and the strong mix between AI and Legal knowhow (thought leadership).
- Creating Content: Xision made a full 5-minute video that was shown at the event. This video was about It matched the event’s style and helped explain the AI tools.
- Online vs. Offline: We helped not only with the branding after the event by creating an aftermovie of the event which was published by Deloitte on LinkedIn and also shared by many employees. Deloitte has around 15 million followers on LinkedIn.
- Setting Up Stands: Xision helped create different stands to explain each tool, making it easy for people to understand.
- Aftermovie: Xision’s team made a cool aftermovie of the event. They interviewed people, filmed during the event, and captured the vibe. See the aftermovie posted on LinkedIn here
Xision’s Impact
Xision played a big role in making Deloitte’s AI event successful. They helped plan, set up stands, made videos, and created a cool aftermovie. The aftermovie was shared a lot within Deloitte, making many people see and appreciate the event. Interested in working with Xision? See our services here.
